People's Daily Online -- Amway and NBA forge partnership in promoting Nutrility
People's Daily Online -- Amway and NBA forge partnership in promoting Nutrility:
"Amway announced a market cooperation agreement with NBA in Beijing on August 29, 2005, giving impetus to the development of NBA youth basketball matches in China.
Huang Yinde, president of Amway China noted that the cooperation of Amway and NBA aims at creating a win-win situation, re-erecting the image of Nutrility and improving the market shares of Nutrility and other products. Wang Wanjun, an expert on direct selling, noted that it is necessary for Amway to strengthen its own image before the law in direct selling is formulated. "
"Amway announced a market cooperation agreement with NBA in Beijing on August 29, 2005, giving impetus to the development of NBA youth basketball matches in China.
Huang Yinde, president of Amway China noted that the cooperation of Amway and NBA aims at creating a win-win situation, re-erecting the image of Nutrility and improving the market shares of Nutrility and other products. Wang Wanjun, an expert on direct selling, noted that it is necessary for Amway to strengthen its own image before the law in direct selling is formulated. "
posted by Kevin Francis @ 4:09 PM
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